Pinterest has been very new in this much hyped social media market. However, you would be naive to dismiss it as just another social media site. Early research seems to indicate that Pinterest.com drives lot of traffic to websites.
Pinterest users create something called as boards on which they pin things they like. We (Mirraw.com) have created separate boards for Necklaces, Bracelets and so on. Users who like your designs can choose to either follow you (in turn all your boards) or a specific board.
Action Step 1: Create few boards that depicts your interest.
If you have a website or blog or any other place where you are showing your products, consider adding ‘pin it’ button. Unlike facebook, every design that you will pin from your website on pinterest will have link back to your website.
Action Step 2: Pin your favorite designs on pinterest.
Note: If you are registered seller on Mirraw.com then above every product you will see pinit button. Click on those and add your designs to your boards.
Pinterest is not only for pinning images, you can pin videos too. So if you have videos already created – go ahead and pin them on pinterest now.
What’s the fun, if you don’t have followers ?
Action Step 3: Promote your pinterest account through other channels (facebook / twitter/ LinkedIn). Start following people who you think will follow you back.
Note: When you follow user, pinterest sends an email to the user with a link to follow you back.. so in our opinion it will be useful to follow users rather than just boards.
Post your link to pinterest board here so that Mirraw.com can start following you.
Our pinterest account – http://pinterest.com/mirraw/
Happy Pinning.
This post was published on March 5, 2012
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