We have just launched a Facebook Application for sellers. Now you can enhance your facebook page by displaying your items in catalog format with the price and link to directly purchase it.
We noticed that sellers were facing issues like
a. Queries on prices and specification, even when it has already been written in the description
b. Queries on How to Buy
c. Failure to convert because lot of people don’t want to follow the complicated “How to Buy” steps.
d. Item’s that get sold out still getting queries.
e. The people who ask queries are the socially active ones. 73% of facebook users leave only 1 comment a month and you can be sure that these users are safely ignoring your product due to lack of all information/inability to buy directly.
Install Facebook App & See the difference
1. Buyers can directly see the products in a catalog format with the price displayed upfront, and only the Available ones are listed
2. Buyers can click on product to see detailed specification, discounts provided, direct link to pay and buy the item.
3. Initial testing and research indicates that users see about a 15% raise in traffic with an app installed. (You can measure this yourself with your facebook insights).
4. Your brand first. With this page, you can redirect users to your facebook page and still get the services of Mirraw boutique. You put your brand name first and people get an experience of buying from your facebook page.
5. Systematic way of running promotions. Just point users to this link and people can directly understand the catalog and buy. Whereas if you point them to a album, and then to some payment instructions, how many do you think would convert.
10 Seconds to Install this App. <— Click here
This post was published on September 10, 2012
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