Tons of communication happens over email. Why not use it for marketing ? Include link to your website / blog (or your Mirraw boutique) in the signature of your email.

Also, create a list of people / friends who would be interested in your jewellery. Send them one email in every week showing your jewellery collection. Try mailchimp.com for sending out Email newsletter. (FREE)

Try awesome email signature tool called http://www.wisestamp.com/(FREE). It can automatically embed latest post on your facebook page / twitter or other social profiles.

Action Step 1: Goto http://www.wisestamp.com/ and create your brand new email signature. Include link to your Pinterest and Facebook page.

Action Step 2 (Optional): Goto mailchimp.com and signup for their service. Import your existing customers and fans into mailchimp. That’s it. (We will go over how to send effective email newsletter later)